Reading Is the New Superpower
They told us blogs were dead.
That no one reads anymore.
That attention spans are toast, and the only way to reach people is to shout into a camera or dance next to bullet points.
They said, “If it’s not a reel, it won’t be seen. If it’s not under 60 seconds, it won’t be remembered.”
They weren’t entirely wrong.
But they weren’t right either.
Because something strange is happening in 2025.
Amid all the noise — the AI-generated tips, the TikTok “experts,” the infinite-scroll productivity hacks —
people are starting to crave something they didn’t realize they missed:
Depth.
The kind of clarity you don’t get from 12-second clips.
The kind of insight that doesn't disappear after the next swipe.
The kind of learning that sticks.
And that’s exactly where blogs still matter.
No, not SEO-stuffed articles written by bots.
Not 800-word marketing pieces wearing lab coats pretending to be human.
We’re talking real blogs.
Written by people who’ve lived it.
Who’ve failed, figured things out, and aren’t afraid to lay it all out in words.
Because words slow you down.
And in a world sprinting toward shortcuts, slowing down is a power move.
A good blog doesn’t just talk to you.
It sits beside you at 2 a.m.
It lets you pause, scroll back, highlight, think.
A good blog isn’t a trend.
It’s a tool.
Because when you’re trying to switch careers, lead your first team, or figure out what the heck “strategic thinking” really means —
you don’t need another 30-second hack.
You need perspective.
You need frameworks.
You need someone to say, “Here’s how I did it. Here’s what broke. And here’s what worked.”
That’s what a blog gives you.
Not dopamine — direction.
At Cultiwate, we’re not here to flood your feed.
We’re here to plant ideas that grow.
Ideas that you’ll come back to weeks, maybe months from now, and say:
“That blog made me think differently.”
So no, the blog isn’t dead.
It’s just been waiting for the right kind of readers to come back around.
You, maybe.
Welcome to Cultiwate. Let’s grow different.
